The ONE LINER

Why is "Red Velvet" so popular in India?

Their hit-after-hit K-pop songs are prevalent among K-pop listeners in India.

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Catchy K-pop Beats

They don't limit themselves to one genre, allows them to experiment with different sounds.

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Undefined

Their lyrics blend snippets of pop, R&B, and electronic music into an exceptional sound.

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Unique Music Blend

Social media websites aid in the rapid diffusion of their music, which reaches a large segment of the listeners in India.

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Vast Social Media Spread

When they work with Indian artists, they create a cultural fusion that their fans love.

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Cultural Fusion Collaborations

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